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Please use this identifier to cite or link to this item: http://hdl.handle.net/10561/1125

Title: 消費者知識とメディア選択行動
Other Titles: Consumer Knowledge and Media-Choice Behavior
Author: 大田, 謙一郎
Author's alias: OTA, Kenichiro
Issue Date: 30-Dec-2014
Publisher: 長崎県立大学
Shimei: 長崎県立大学経済学部論集
Volume: 48
Issue: 3
Start page: 81
End page: 96
ISSN: 1884-1104
Keywords: 消費者知識
Consumer Knowledge
Characteristic of Media
Consumer Behavior
Information Search Behavior
URI: http://hdl.handle.net/10561/1125
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